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Roger Oddone is a seasoned brand designer with extensive experience in leading design initiatives across renowned companies. Currently serving as Principal Brand Designer at Expa since February 2024, Roger previously held positions including Staff Brand Designer at Cruise and Founder and Creative Director at Oddone. Notably, Roger contributed to Uber's brand refresh as Lead Brand Designer and played a key role in developing Material Design at Google as a Senior Graphic Designer. Educational background includes an MBA in Branding from Faculdades Integradas Rio Branco and a Bachelor's in Graphic Design from Centro Universitário Belas Artes de São Paulo. With a strong focus on visual identity creation, Roger has successfully collaborated with a diverse range of clients throughout a professional journey that began in 2000.