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Jens Rekow is a seasoned professional in performance marketing and analytics with extensive experience across various prominent companies. Currently serving as GVP of Performance Marketing & Analytics at Everyday Health Group since June 2019, Jens previously held roles as Senior Director of Marketing Science and Director of Analytics & Insights at Wavemaker. Prior experience includes positions at Starcom Mediavest Group and WebMD, where Jens specialized in data analytics and market research for major brands such as Heineken and L'Oréal. Jens began a career in analytics at DMR - Digital Media and Kaava Corporation, with a formal education in Business Administration from Brandenburgische Technische Universität Cottbus-Senftenberg and an international program at the University of Agder.