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Dirk Evenson is a seasoned professional in communications and business transformation, currently serving as Principal Consultant at evenson since 2024. Previously, Dirk held the role of Senior Director Communications at CALSTART, where responsibilities included managing market research, campaign planning, and media relations. As Managing Partner at evenson from 2016 to 2022, Dirk focused on public affairs advisory in various sectors. Notable experiences include serving as Director of New Mobility World and Head of Communications at Verband der Automobilindustrie, where strategic communications initiatives were developed. Dirk also led communications for the International Motor Show, implementing data-driven marketing strategies. A master's degree in Political Science from Freie Universität Berlin complements Dirk's extensive background, which includes roles at MetaDesign and Scholz & Friends, as well as early career contributions as a freelance writer.