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Zuraimi Naharudin serves as the General Manager for the Middle East and Head of International Business Development at EtonHouse Global Ventures since February 2024, focusing on growth opportunities in K-12 and early childhood education sectors in emerging markets, particularly in Saudi Arabia and the Asian region. Previously, Zuraimi held the position of Deputy Director for the Middle East and Africa at Enterprise Singapore, overseeing operations in Saudi Arabia and facilitating business opportunities within the region. Zuraimi is also noted for founding the first Arabic Language Centre in Singapore and has extensive experience in business development and project management in various industries, including museum and arts consulting. Educational qualifications include a Bachelor of Business Management in Finance from Singapore Management University and multiple language certifications in Arabic.