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Sandra Juan has served as the CEO of Etnia Cosmetics since February 2012, leading the company with a focus on innovation and brand development. Previously, Sandra held the position of Director of Marketing and Public Relations at Dorsia Clínicas de Estética from February 2011 to February 2012, where responsibilities included crafting and executing marketing plans and managing advertising campaigns. Earlier experience includes a role as Community Manager at Webmetrics SL and a journalistic position at El Mundo. Educational qualifications consist of a Licenciatura in Journalism and Advertising from CEU Cardenal Herrera University, a European Higher Program in Digital Marketing from ESIC Business & Marketing School, and an MBA from Escuela de Negocios Lluís Vives.