Taylor Ferguson Benson serves as the Digital Services Manager at Equibase Co since August 2022, overseeing digital operations and advertising initiatives across various platforms. As the Principal of TRIGGER Equine Marketing since January 2015, Taylor applies extensive expertise in marketing. Prior experience includes a tenure at the United States Equestrian Federation as the Director of Digital Marketing, responsible for managing the USEF Network streaming platform and a significant membership communication database. Taylor's career began at Equibase Co in various roles, including Senior Marketing Manager and Web Production Coordinator, focusing on digital media production and marketing communications. Taylor holds a Bachelor of Science in Business Administration with a focus on Equine Business and Marketing from the University of Louisville, graduated in May 2016.
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