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Peter de Wit has over 30 years of work experience, with a focus on sales, marketing, and management. Their most recent role was as the Director of Benelux at Equal Experts starting in July 2023. Prior to that, they worked at LexisNexis from 2019 to 2023, where they held the positions of Director of CEMEA & USA Sales & Marketing and Head of Sales & Marketing International Markets. At Forrester Research from 2015 to 2019, Peter served as the Regional Director Benelux and Solution Partners Europe, where they transformed and improved the Benelux sales operations and built the European Solution Partner department. From 2009 to 2015, they were the SVP Europe at Dachis Group/Visual Consulting Group, where they doubled revenues and achieved a 50% year-over-year growth. Before that, Peter worked at Atos Consulting as a Senior Manager from 2006 to 2009, focusing on commercial strategy design and transformation. Peter also held roles at NEDAP NV as a Sales Director/International Business Development Manager from 2004 to 2006, at Cap Gemini Ernst & Young as a Managing Consultant from 2001 to 2004, at RPL Interactive BV as the Chief Executive Officer from 1997 to 2001, and at R&P Electronic Media as the Chief Commercial Officer from 1991 to 1997. Peter has a proven track record of driving growth and success in various organizations.

Peter de Wit attended the Hogere Economische School Amsterdam from 1988 to 1991, where they obtained a Bachelor of Commerce degree with a specialization in Economics.