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David Potter is an accomplished senior leader with extensive experience in digital solutions and marketing services. Currently serving as Senior Vice President of Digital Solutions at Epsilon since February 2015, Potter oversees the development and management of various digital practices, including Activation & Onboarding Services, CIAM, CDP, DMP, and Marketing Automation. Previously, Potter held significant roles such as Vice President of Project Delivery and Vice President of Professional Services at Distribion and served as President at MarketingFX, where innovative print supply chain solutions were provided. Additional experience includes serving as Executive Vice President at New Media Gateway, Inc., specializing in online marketing and sales solutions, and as Senior Market Analyst at Wyeth Laboratories, a leader in pharmaceuticals. Potter holds a Master's degree in Strategic Business Development from SMU Cox School of Business and a Bachelor's degree in Finance, Marketing, and International Studies from Texas A&M University.