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René Silva is an experienced professional in revenue management and financial analysis, currently serving as the Director of Revenue Management at Enterprise Holdings since February 2015. Former roles at Enterprise include Franchise Regional Revenue Manager, Lead Revenue Manager, Senior Revenue Manager, and Revenue Manager, where responsibilities encompassed analyzing rental demand, pricing strategies across brands, fleet forecasting, and training team members. Prior to this, René held positions at Kirchhoff Automotive Portugal as Controller and Sales Analyst, focusing on financial oversight, KPI reporting, and cost monitoring. Experience also includes roles at Aenor/Ascendi as a Financial Reconciliation Specialist and Traffic and Toll Management Controller, and at IMF - Informação de Mercados Financeiros, SA as a Consultant providing insights into economic and financial markets. René holds a Licentiate degree in Economics from FEP U. Porto and a Master’s degree in Mechanical Engineering - Industrial Management from Instituto Superior de Engenharia do Porto.