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Guillaume Bayre has a diverse work experience spanning various roles in journalism, communications, and finance. Guillaume is currently working as the Head of Communications at Enterome since September 2022. Previously, from 2018 to 2022, Bayre was the Chef de rubrique Bourse at BFMTV, where they focused on financial news. Prior to that, from 2016 to 2018, they worked as a Reporter at L'AGEFI, a financial newspaper. Bayre also served as the Editor in Chief at BiotechBourse.fr from 2015 to 2016, where they managed the editorial content aimed at investors in the life science and biotechnology sectors. Before that, from 2012 to 2015, they worked as a Journalist at Le Figaro, contributing to the launch of Le Figaro Bourse and managing a model portfolio. Bayre's career in journalism started at Agence Option Finance in 2000, where they learned the art of writing financial news for the web and managed a team of journalists. Guillaume also has experience as a Journalist at Boursier.com (Lagardere Group) and Magazine Capital. Additionally, Bayre worked as a Sales Engineer at jba presys and served in the French Air Force from 1998 to 1999 during their mandatory service.

Guillaume Bayre holds a BA hons. degree in European Business Administration from Middlesex University, which they pursued from 1995 to 1997. Prior to that, from 1993 to 1995, they attended NEOMA Business School where they obtained a diplôme du CESEM in management. In addition to their formal education, Guillaume has also obtained certifications, including "Miss Excel's Top Productivity Hacks" from LinkedIn in December 2022 and "Certification Professionnelle des acteurs de marché AMF" from Autorité des marchés financiers in January 2013.