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Jaromir Urbanec is a seasoned professional with extensive experience in brand management and marketing within the food and confectionery sectors. Currently serving as a Senior Brand Manager at Emco spol. s r. o. since August 2017, Urbanec oversees products in the Musli, Bars, and Biscuits categories, collaborating closely with Sales, Trade Marketing, and Development departments. Prior to this role, Urbanec was a Brand Manager at Nestlé, responsible for prominent chocolate bar brands in the Czech and Slovak markets, where strategic planning, innovative product development, and market analysis were key responsibilities. Urbanec's career began as a Graduate Specialist and progressed through various marketing and sales roles, building a solid foundation in trade marketing and consumer behavior analysis. Educational qualifications include a Master's degree in Business Economics and Management from Masaryk University Brno and a Bachelor's degree in Financial Management from the University of Hradec Králové.