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Nick Armet is an experienced communications professional, currently serving as the Content Strategy Lead at Embark Group since May 2022. Prior to this role, Nick held various senior positions at Fidelity International from December 2007 to December 2017, including Director and Head of Corporate and Investment Communications. Nick's earlier career includes notable roles at abrdn from May 1998 to September 2007, where responsibilities included Marketing Manager and Head of Creative Services. Nick began professional experience at Standard Life UK as a Marketing Executive from July 1996 to May 1998. Nick Armet earned an MA (Honours) in Economics & Economic History from The University of Edinburgh between 1992 and 1996.