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Chris Fryett has over 14 years of experience in marketing and digital media. In 2022, they began their current role as Paid Marketing Manager at elmo - EV subscriptions. Prior to this, they were Digital Marketing Manager (Global) at Rentokil Initial from 2016 to 2021, where they managed the paid media marketing strategy and partnered with local market teams to plan and deliver effective awareness and lead generation campaigns. From 2013 to 2016, they were Performance Marketing Account Director at Performics, leading a team of 6 digital performance experts across a portfolio of 4 client accounts with an annual spend of £10m+. From 2010 to 2013, Fryett worked at Netbooster UK as Search & Analytics Manager and Paid Search Executive, managing paid search for various sectors and completing the agency's UK Google Analytics projects. Chris began their career in 2007 as Field Marketing - Client Account Manager and Field Marketing - Client Support Advisor at infinite Group.

Chris Fryett has a diverse educational background. Chris completed a BA (Hons) in E-Business from the University of Portsmouth between 2004 and 2007. In 2019-2020, they completed the Digital Marketing Leadership program at Squared Online. Chris has also obtained several certifications, including the BCS Level 3 Award in Principles of Coding from BCS, The Chartered Institute for IT in July 2020, The Fundamentals of Digital Marketing from Google Digital Garage in January 2020, LinkedIn Marketing Solutions Fundamentals and LinkedIn Marketing Strategy in July 2021, Facebook Certified Media Planning Professional in September 2021, Google Ads Search Certification in August 2021, and Google Analytics Individual Qualification in August 2021.