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Edward Rick is an accomplished marketing professional with extensive experience in consumer marketing, digital strategies, and customer insights. Currently serving as General Manager and formerly as VP of Marketing and Senior Marketing Director at Elmhurst® 1925 since June 2021, Edward Rick has led teams and initiatives that significantly enhance sales and customer loyalty. Prior experience at Tops Markets from March 2008 to June 2021 includes roles such as Director of Consumer Marketing and Digital, where Edward managed multi-million dollar budgets and developed successful e-commerce strategies. Edward holds a Bachelor of Science and a Master of Business Administration from the University at Buffalo.