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Dean Youngson possesses extensive experience in brand marketing and strategy across notable companies in the gaming and retail industries. At Electronic Arts (EA), Dean held multiple key roles in global franchise marketing and brand management for EA SPORTS FC. Prior experience includes serving as Global Brand Strategy Director at Velobici and co-founding Guerrilla, where Dean worked as Executive Creative Director. Roles as Senior Account Director at Green Room Retail and Senior Brand Manager at Nike further enhance Dean's expertise in brand management. Dean Youngson holds a BA (Hons) in Philosophy, Politics and Economics from The London School of Economics and Political Science and an HND in Art and Design from South & City College Birmingham.