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Aidan Boswell is a seasoned marketing professional with extensive experience in brand marketing and campaign management within the gaming industry. Currently serving as Senior Manager for Global Brand Marketing at Electronic Arts (EA), Aidan has been integral to the marketing strategy for EA SPORTS FC and previously for EA SPORTS FIFA. Aidan's background also includes roles at Goosebump Ltd, where responsibilities spanned from Senior Account Executive to Global Brand Manager, supporting various marketing initiatives and client relations. Aidan's career began with a role as a Digital Marketing Analyst at Good Food Ireland, complemented by a Bachelor's Degree in Marketing from Technological University Dublin and additional studies at Katholieke Hogeschool Leuven.