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Rochelle McCord, MHCI, PMP, currently serves as a Digital Marketing Manager at Edwards Lifesciences, where responsibilities include global brand management, strategy, and digital innovation, in addition to product management for Smart Recovery. Prior experience includes leading a team as SBP Consultant for Positioner, focusing on digital customer touchpoint mapping for luxury hotels, and working as a Global Digital Innovation Specialist at Ferring Pharmaceuticals. Educational qualifications encompass a Master of Health Care Innovation from the University of Pennsylvania, a Bachelor's degree in Hospitality Administration/Management from EHL Hospitality Business School, and additional certifications in commerce and business from EPAC Bulle and Black Forest Academy.