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Katti Ehoff Fields is vice president of dealer operations where she is responsible for overseeing the onboarding, implementation, and overall success of Edmunds' growing customer base of thousands of dealers. She also oversees the company's Customer Care function, which provides responsive support to the Edmunds consumer audience at every step throughout their car shopping journey. Katti's customer centered approach and strong emphasis on analytics and storytelling helps guide the Edmunds operations team in delivering best-in-class service and products in an efficient and scalable way.

Katti joined Edmunds in January of 2001 as the web production manager and throughout her tenure at the company has led project management, strategic planning, product and sales operations functions. Before joining Edmunds, she worked for Science Applications International Corporation as a scientist developing websites and systems for government clients including the U.S. Department of Defense and the U.S. Department of Health and Human Services.

Katti holds an MBA and an M.S. in Technology Management from University of Maryland, and a bachelor's degree in Biochemistry from Hood College. She currently serves on the faculty and leadership board for the Customer Experience Certificate Program at Rutgers.