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Ahmed Samy has a diverse background in marketing and brand management, with experience working for companies such as Edita Food Industries, Bavarian Auto Group, Al Ahram Beverages Company-Heineken Egypt, Philips, and British American Tobacco. ahmed has held various leadership roles such as Chief Executive Officer, Vice President of Marketing, Senior Brand Manager, and Acting Brand Manager. Ahmed has a Bachelor's degree in Mechanical Engineering from The American University in Cairo.