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Harpreet Singh has extensive experience in program management and web analytics, currently serving as the Associate Program Head at eClerx since July 2019, overseeing the CRO program for a major retailer with a focus on A/B testing, having conducted 903 tests during this period. Prior roles include Lead Consultant and Manager at Vodafone India Services Pvt Ltd, and Assistant Manager at eClerx, where Harpreet led web analytics processes for a security software company. Earlier experience includes roles as a Digital Data Analyst and Web Analyst, employing various analytics tools and methodologies for major brands such as Nokia and Sony PlayStation. Harpreet holds an MBA from IIPM, New Delhi, and a Bachelor’s degree in Business Administration from IMS Ghaziabad.