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Kirk Ketefian is a seasoned professional with extensive experience in product management and digital marketing across various industries, including eCommerce, travel, and education. Currently serving as Head of Product for Performance Marketing at eBay Inc. since December 2019, Kirk has a proven track record in leading product teams and driving significant revenue growth at major companies such as Expedia, where leadership spanned multiple product areas, including consumer loyalty and B2B travel solutions. Prior roles include consulting for diverse businesses at Taffy PMC and pivotal positions at companies such as Multiply, AcademixDirect, and Yahoo!, contributing to product strategy and the successful launch of key platforms that yielded substantial financial results. Kirk holds an MS in Computer Science from Stanford University, an MBA from UCLA Anderson, and a BS in Computer Science and Engineering from UCLA.