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Cyndi Ireland is an accomplished sales executive with extensive experience in the beverage and retail industries. Currently serving as Sales Director and Head of Sales for Conventional and Mass Channels at Eat the Change since March 2023, Cyndi previously held the position of Director for Large Stores, East at Monster Energy, leading a team managing substantial sales volume and revenue. Throughout a diverse career, Cyndi has demonstrated expertise in retail strategy and accountabilities as a consultant for Chef'd and held significant roles at The Coca-Cola Company, including Vice President of National Retail Sales for the CVS Health Team. Cyndi began their career at Coca-Cola Enterprises in various account and managerial roles. Cyndi holds a Bachelor of Science in Food Marketing from Saint Joseph's University.