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Apeksha Badola is a seasoned PPC Specialist currently working at E2M since August 2024. Prior to this role, Apeksha gained valuable experience as an Associate Paid Marketing Executive at Brainvire Infotech Inc. from August 2022 to July 2024. Apeksha's career began with a sales and marketing internship at Shriram Life Insurance in August 2021, where insight into the Indian insurance sector was acquired. Additionally, experience in human resources was obtained at Pratham Notebook, a notable startup in Gujarat. Apeksha holds an MBA in Business Administration and Management from Som-Lalit Institute of Business Management, alongside degrees in M.Com (Advanced Accounting and Statistics) and B.Com (Accounting and Finance). Academic foundations include a Higher Secondary Certificate in Business/Commerce from St. Xavier's High School.