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Mohammed Azhar Nawaz is a seasoned professional in integrated media planning, currently serving as the Business Group Head at dentsu X since January 2023, where responsibilities include managing marketing communication initiatives for Heineken brands in India while nurturing key stakeholder relationships. Previously, Mohammed held the position of Business Group Head at Initiative, leading teams to achieve stakeholder objectives and driving brand advertising strategy. Experience also includes roles as Business Manager at Essence, Account Manager at Madison World, and Media Planning Manager at DDB Mudra Group, contributing to media planning processes and brand positioning. Educational qualifications include an MBA in Marketing & Systems from Dayananda Sagar Institutions and a B.E. in Electronics & Communication from Bellari Institute of Technology & Management.