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Dan Pursell has a diverse work experience spanning several roles and industries. Dan began their career at TUI Travel PLC as a Retail Manager, where they successfully managed the day-to-day operations and achieved sales targets for four years. Dan then transitioned to Major Key Studios as a Marketing & Communications Executive, where they assisted in various aspects of marketing strategies and event organization. Since 2012, Dan has been with Duuzra, a leading interactive event technology and app supplier. Dan started as a Project Manager and later served as a Senior Project Manager before becoming a Project Director. In their current role, Dan is responsible for providing clients with insights, data, and feedback from delegates at events around the world.

Dan Pursell attended Halesowen College from 2002 to 2005, where they earned their A Levels in Tourism Management and Philosophy. Following this, from 2006 to 2009, they pursued a Bachelor of Arts (BA) degree in Marketing at the University of Birmingham.