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Kerri Longarzo is a seasoned marketing professional with extensive experience in media and communications. Currently serving as the Senior Marketing Manager for North American Media at Duracell Inc. since June 2022, Kerri previously held multiple roles at IKEA from February 2012 to June 2022, including Marketing Performance Leader, Integrated Media Leader, and Media Specialist. Responsibilities included analyzing media trends, optimizing paid media plans, and collaborating with external agencies. Kerri also excelled as an External Communications Specialist, where notable achievements included leading successful advertising campaigns and launching the IKEA ASMR Series “Oddly IKEA,” which garnered over 88 million organic impressions. Earlier experience includes a Social Media and Creative Services Internship at Independence Blue Cross. Kerri holds a Bachelor of Arts in Communications/Journalism from Shippensburg University of Pennsylvania.