ÂÜÀòÂÒÂ×

Mike Mason is a seasoned marketing technology professional with extensive experience in marketing automation and operations. Currently serving as a Marketing Technology Manager at Brightly since November 2022 and previously as a Marketing Automation Manager, Mike has played pivotal roles in driving lead engagement and nurturing through various platforms including Marketo and Outreach. At Braze, Mike excelled as Lead Nurture & Engagement Manager, focusing on increasing marketing qualified leads (MQLs) and overseeing chatbot implementation. With a solid foundation built during tenures at Direct Energy Business and Konica Minolta, Mike has expertise in marketing system health, technology implementation, and mid-funnel campaign strategies. A BFA graduate in Illustration from the University of Delaware, Mike's career began in 2005, encompassing a range of marketing roles that highlight a strong background in digital marketing and e-commerce strategies.