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Asanga Silva is a seasoned professional with extensive experience in sales and operations, currently serving as Manager of Commercial Sales and Operations at Dubai World Trade Centre since December 2021. In this role, Asanga drives activities with external organizer clients for trade shows across the UAE, focusing on account management and the evolution of the DXB Live offering. Previously, Asanga held the position of Head of Business Development and Operations at Lootah Group LLC, where responsibilities included strategy development for customer acquisition and operational management. As Exhibitions Director at Sumansa Group LLC, Asanga ensured revenue targets and operational delivery of global exhibitions. Earlier career experience includes the role of Assistant Manager of Sales and Operations at Intertrade Lanka Management. Asanga holds an MBA in Sales and Marketing Management and additional qualifications in marketing from reputable institutions.