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Rodrigo Carneiro has extensive experience in CRM and data analysis across various organizations. Currently serving as CRM Chapter Leader - Coordinator and CRM Analyst SR at DRIVEN.CX since April 2022, Rodrigo has previously held senior CRM analyst positions at Safra and Grupo Recovery. Before these roles, Rodrigo worked at ESTADÃO as a Senior CRM Analyst and began a career in sales at Power Music. Additional experience includes data analysis and reporting at Serasa Experian Marketing and a logistics internship at PepsiCo. Rodrigo holds a Bachelor's degree in Business Administration and Marketing from Fig - Unimesp and has completed further education in Digital Marketing and Big Data related to marketing.