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April Vitkus has a strong background in marketing and sales, with extensive experience in various leadership roles. April is currently working as the Vice President of Marketing Americas at Dr. Martens plc since April 2023. Previously, they held positions at Alo Yoga, where they served as the Head of Global Consumer and Digital Marketing from September 2022 to March 2023, and as the Global Head of Integrated Marketing from August 2021 to August 2022. Prior to that, they worked at Vans, a VF Company, in roles such as Sr. Director of Global Brand Marketing & Strategy from August 2014 to July 2021, Marketing Director of Product and Lifestyle from May 2010 to August 2014, and Category Director of Footwear Merchandising and Marketing from April 2008 to May 2010. April also has experience as the Head of Sales and Marketing at Trovata from 2006 to 2008, and as a Marketing Executive at BCBG Max Azria from 2000 to 2006. April started their career as an Account Executive at Deutsch from 1998 to 2000.

April Vitkus attended UCLA, where they obtained a Bachelor of Arts (B.A.) degree in English Literature. Additionally, they acquired a certification in the Black Executive Leadership Program from McKinsey & Company in April 2021.