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Asi Dayan has extensive experience in marketing and growth roles. Asi is currently serving as the VP of Marketing at Dot Compliance since 2023. Prior to that, they were the VP of Growth at Lawgeex from 2020 to 2023, where they played a key role in increasing growth volume and marketing efficiency. Asi also held the position of Head of Growth at Roundforest from 2019 to 2020, where they built a successful growth team and significantly increased the company's profits. Before that, they were the Head of Marketing at Oribi from 2016 to 2018, where they played a crucial role in building the company's brand and growth from scratch. Asi also served as the Head of Growth Marketing at Fundbox from 2014 to 2016, contributing to the company's hyper-growth and unicorn status. Prior to that, they worked as the User Acquisition Lead at Lango Messaging from 2011 to 2014, managing demand generation efforts and increasing organic growth. Asi started their career as an SEM Manager at The Nation Traffic from 2010 to 2011, where they promoted gaming brands and managed search campaigns.

Asi Dayan pursued a Bachelor of Science in Agriculture in the field of Economics from 2006 to 2009 at The Hebrew University of Jerusalem.