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Jim Berkrot is a seasoned professional in the beauty and personal care industry, currently serving as Chief Commercial Officer at DLAB, where responsibilities include driving growth through strategic customer relationships and overseeing commercial activities. Prior experience includes Vice President of Marketing at Mitsui & Co. (U.S.A.), leading initiatives in the innovative Japanese beauty market, and a Senior Sales Executive role at Bentley Laboratories, focusing on product development for leading beauty brands. Additionally, Jim held significant positions in sales and marketing at Process Technologies & Packaging, LLC and San Mar Laboratories, contributing to industry advancements in OTC drugs and personal care products. Educational achievements include a Master's program in Cosmetics and Fragrance Marketing & Management from the Fashion Institute of Technology and a Bachelor of Arts in Psychology & Business from Ithaca College.