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Sammy Parkin is a seasoned professional in digital marketing and research, currently serving as a Research & Content Executive at Digitaloft since October 2022. With prior experience as a Digital PR Content & Research Intern at the same company and a Media Search Analyst at TELUS International, Sammy has developed a strong foundation in media analysis and digital strategies. Academic qualifications include a Master’s degree in Digital and Social Media Marketing and a Bachelor’s degree in Psychology, both from the University of Plymouth. Additional roles include a Social Media Intern at Dame Hannah Rogers Trust, where Sammy created digital marketing campaigns, and various internships that involved marketing research and media development.