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Martha Calderon has a diverse work experience spanning different industries. Martha started their career as a Marketing Trainee at Nissan Mexicana in May 2013. After completing their traineeship, they worked as a Becario de compras at Blockbuster from October 2013 to July 2014. Martha then moved on to YuMe by RhythmOne, where they held the roles of Associate Account Manager from October 2015 to July 2019, and Account Manager from August 2014 to October 2015. Martha'smost recent position is at Digital Turbine, where they currently work as a Digital Account Manager, starting from August 2019.

Martha Calderon's education history includes a Bachelor's degree in Business Administration (B.B.A.) from Universidad La Salle, A.C., which they obtained between 2010 and 2014. In 2017, they completed a diploma in Digital Communication and Social Media from Tecnológico de Monterrey. Following that, Martha pursued a Master's degree in Strategic Communication Management from Universidad La Salle, A.C. between 2019 and 2021. Martha also obtained additional certifications in Fundamentos de Marketing Digital from Google in June 2019 and in Comunicación Digital y Social Media from Tecnológico de Monterrey in March 2017.