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Mauro Farinelli is an experienced sales professional with a robust background in the sports industry. Currently serving as Director of Sales at Diadora Sport since May 2017, Mauro has also held a prominent role as Sr Regional Manager Sales at adidas Group since January 2010, overseeing Reebok's business in Italy. Previous positions include Sales Area Manager and Sales Specialist Manager at adidas Group, where Mauro managed business operations across various regions and channels in Italy. Mauro's earlier experience includes serving as Field Manager at Reebok and Sales Area Manager at Lotto Sport Italia Spa. Mauro holds a diploma from Liceo Scientifico.