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Asger Rothenborg is an accomplished professional with extensive experience in sales and marketing across various sectors. Currently serving as Sales & Marketing Director at Dagrofa Foodservice, Rothenborg contributes to the company's mission of enhancing the Danish food scene through innovation and digitalization. Previously, Rothenborg held significant leadership roles at Nespresso Professional SE, including Managing Director/CEO for the Nordics and Denmark, where responsibilities encompassed full P&L oversight and operational efficiency. Additional roles include Board Member positions at WOODFRONT and BE WTR, as well as founding Vinora Wine. Rothenborg's educational background includes a Master's Degree in Economics & Marketing and a Bachelor's Degree in Economics & Business Administration, both from Copenhagen Business School.