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Edyta Tomaszewska is an experienced marketing and digital communications professional currently serving as the Head of Regional Marketing, Insights & Strategy at DFDS since February 2020, where responsibilities include go-to-market strategy, customer insights, and demand generation. Prior to this role, Edyta held positions at DFDS such as Head of Digital Communications, overseeing digital engagement and content management, and Digital MarCom Lead & Project Manager, focusing on website content development. Edyta also contributed to the Radisson Hotel Group as Digital Content and Localization Manager, where responsibilities encompassed global digital strategy and content management across multiple regions. Earlier experience includes customer service and contact center roles at ROCKWOOL Group and Central Europe BPO. Edyta holds a Master's degree in German Language and Literature from the University of Wroclaw.