The Sales and Marketing Team at Devils Backbone Brewing Company is dedicated to promoting the brand's European-inspired craft beers while driving sales growth across various regions. They develop and execute strategic marketing campaigns, manage sponsorships and experiential marketing initiatives, and oversee trade marketing efforts to enhance brand visibility and foster relationships with retailers. By collaborating closely with regional sales managers, the team ensures alignment between marketing strategies and sales objectives, ultimately aiming to elevate Devils Backbone's presence in an ale-dominated market.
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