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Elizabeth Guevara is an accomplished Associate Director of Brand Strategy at Deutsch LA, leveraging data and cultural insights to develop effective strategies that enhance member acquisition and retention for Walmart+. Previously, as a Senior Creative Strategist at Invisible North, Elizabeth led strategic presentations that secured notable accounts and significantly increased new business revenue. Experience as a Social Content Supervisor at Conill Advertising included launching T-Mobile's TikTok channel, achieving extraordinary engagement metrics. A diverse background in digital strategy, bilingual social strategy, and marketing copywriting showcases Elizabeth's ability to drive engagement and enhance brand presence across various platforms, complemented by a Master's Degree in Journalism from the University of North Texas.