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Jaemie Sures is a seasoned content strategist currently employed at Destination Canada since April 2022, where responsibilities include developing content strategies to promote Canadian tourism, particularly aimed at the US market. Prior to this role, Jaemie served as the Marketing and Brand Experience Manager at Pursuit Collection from September 2019 to April 2022, collaborating on annual marketing plans, media evaluations, and targeted communications. Jaemie's earlier experience includes a consulting position as Marketing Manager at TELUS from March 2017 to June 2019, where significant contributions involved managing events, executing communication strategies, and developing stakeholder relationships. Jaemie holds a Bachelor of Arts in Communications from Simon Fraser University and a Certificate in Fashion Marketing from Kwantlen Polytechnic University.