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Samantha Cavanagh has a diverse work experience in various roles and industries. Samantha is currently working as the VP of Global Social & Digital Marketing at Hunter, starting in January 2023. Prior to this, they were the VP of Influencer Marketing at dentsu international since February 2022. From May 2021 to February 2022, they held the position of VP of Influencer Marketing & Strategic Brand Partnerships at Central Entertainment Group. Before that, they worked at Droga5, where they held roles in Public Relations & Communications from August 2018 to September 2020, and in Marketing & Business Development from May 2016 to August 2018. Samantha also has experience in Special Events at Universal Music Group from December 2014 to May 2016, and as a Brand Marketing Specialist at Vênssete from July 2014 to December 2014. Samantha began their career as a Brand Strategy Intern at LIPMAN in June 2013, followed by an Advertising Sales & Marketing Internship at People StyleWatch Magazine, Time Inc. from June 2012 to August 2012. Samantha's early experience includes a Corporate Communications Internship at ANN INC. from June 2011 to August 2011, and a Teen VOGUE Marketing Internship at Conde Nast from June 2009 to August 2010.

Samantha Cavanagh obtained a Bachelor's degree in Business, Management, Marketing, and Related Support Services from The University of Alabama between 2010 and 2014.