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Steven Hassall is a seasoned design professional with extensive experience in product design and strategic creative leadership across various industries. Currently serving as a Senior Product Designer at Dendra Systems, Steven focuses on leveraging satellite imagery and AI to support biodiversity initiatives. Previous roles include Design Director and co-founder of Frontier Labs, where strategic direction and product design were provided for AI-driven projects, and Senior Designer at organizations such as Red Ninja Studios and AXON VIBE, contributing to significant web and mobile app developments. Steven also has a strong foundation in freelance design and has held key positions at Trinity Mirror Group PLC and Live-Media, honing skills in various design mediums and establishing best practices in UI/UX. Credentials include a New Media degree from Edge Hill University.