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Jessica Smith is a seasoned product manager with extensive experience in the digital retail sector, currently serving as a Senior Product Manager at Deliveroo since January 2022. Previously, Jessica held similar roles at Sainsbury's Digital, Tech and Data from February 2020 to January 2022, where accountability included managing the customer experience for the Groceries Online app and developing strategic roadmaps. Jessica's earlier positions at Sainsbury's involved defining winning loyalty schemes and enhancing targeted marketing campaigns, demonstrating a strong ability to leverage data for improved customer engagement. With a background in marketing and communications at companies like Harrods and AstraZeneca, Jessica's educational credentials include a Joint BA Hons degree from Durham University and an academic year at Universidad de Cádiz.