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As Delegata’s Communications Director, Amira is responsible for Delegata’s communications and brand representation in the marketplace. She develops strategies and programs for communications, branding, events, promotions, and media/public relations. Her expertise extends the Delegata brand to all areas of the company including community relations, proposal development, human resources, recruiting, and client project activities.

Amira provides marketing knowledge to Delegata with over 16 years of experience in the high tech industry. Prior to joining Delegata, Amira held various sales and marketing roles in Silicon Valley. At Lucent Technologies, she worked for the San Francisco Bay Area Sales team and managed the Y2K client services project. This included organization change communications to move the sales force to an online CRM system as well as marketing programs to communicate with the current client base. As a marketing and inside sales representative at BroadVision, Amira covered the government and healthcare markets. Working directly under the VP Marketing at BetaSphere, Amira developed and implemented strategies for tradeshow promotions and inside sales communications. As a member of the Sales Operations team at Siebel Systems, Amira managed targeted marketing campaigns and client communications.

An active member in the American Marketing Association since 2003, Amira recently completed a 2 year term managing the Board of Directors as the President of the Sacramento Valley Chapter. She also volunteers her time and marketing skills with other community organizations to manage banquets, programs, and fundraisers. Amira graduated from Santa Clara University’s Leavey School of Business with a Bachelors Degree in Management and Organizational Analysis.