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Eda Sayin is an accomplished academic and professional in the fields of sports marketing and management, currently serving as a Lecturer at Delaware State University since March 2023, teaching Social Media Marketing in Sports Business. Eda Sayin is the Founder of ESA and holds the position of Digital Marketing Executive at TH7 Agency since May 2020. Additionally, Eda Sayin acts as a Sports Marketing Advisor for Beautiful Game Group LLC, a private equity firm investing in various global sports. Previous roles include Marketing Researcher for The Refinery and Digital Sports Marketing Lecturer at Nişantaşı University. Eda Sayin has also held positions such as Athletic Director at İstanbul Şehir University and Junior Swimming Coach for the Turkish National Swimming Team. Eda Sayin's educational background includes a postgraduate diploma in Marketing from Harvard University and a Master's degree in Sports Management from Delaware State University, among other qualifications.