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Zach Shefrin has held various digital marketing roles in the music industry, working with artists across different record labels. Zach has experience managing social and digital strategies, developing creative concepts to grow following and engagement, and working with DSPs for artist placements. Prior to their marketing roles, Zach interned at Roc Nation and Atlantic Records, gaining experience in artist management and marketing projects. Shefrin has also contributed as a music columnist and interned at Sirius XM Radio, learning about music programming and live show interviews. Zach holds a BS in Political Science and Journalism/Mass Communication from The George Washington University.