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Asim ur Rehman, MBA, CSCP, is a seasoned Supply Chain Leader with extensive experience in procurement, inventory, and logistics management. Currently serving as Procurement/Inventory and Operations Lead at Decor-Rest Furniture Ltd since June 2017, Asim oversees a substantial portfolio exceeding $10M and has a proven track record in managing projects valued at up to $1M while optimizing operational efficiency. Prior roles include Procurement/Inventory Control/Logistics Supervisor and Shipping & Logistics Specialist, where Asim excelled in operations and relationship management with freight forwarders to ensure seamless logistics and competitive shipping rates. Previously, Asim held the position of Customer & Logistics Supervisor at DirectBuy, Incorporated, enhancing logistics while fostering customer relationships. Asim began the professional journey as Assistant Brand Manager at Pakistan Dairy Products (Pvt) Ltd., known as IGLOO Ice Cream, contributing to the accounts department while earning an MBA from Iqra University.