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Roland Verhoef is a seasoned marketing and communication professional, currently serving as a Senior Marketing en Communicatie adviseur at de Vereende N.V. since February 2018. Previously, Roland held the position of Marketing Coordinator at BSI, overseeing marketing for systems certification in the Benelux and Scandinavia from October 2012 to January 2018. Roland contributed as an Advisor Communication for Stichting Bevorderen Efficient Betalen from April 2009 to April 2012, focusing on promoting electronic payments in the MKB and Horeca sectors. Additional experience includes roles as Marketing & Communication advisor at VAPRO-OVP and Account Manager at Lithos Food. Roland began a career in sales support at Refresco North, Krings Fruchtsaft. Educationally, Roland holds a Master’s degree in Business Administration from Erasmus University Rotterdam and earlier academic qualifications from State University Gent and Christelijk Lyceum Delft.