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Steve Soffe is an experienced sales professional specializing in the HVAC industry, currently serving as an Applied Systems Sales Engineer at Daikin Airconditioning UK Ltd since February 2017, focusing on chillers, air handling units, and fan coils. Previously, Steve held the position of Area Sales Manager at Cooltherm (UK) Ltd, where technical sales of energy-efficient cooling solutions were a primary focus. Earlier roles include Sales Manager responsibilities for the re-launch of CIBSE Journal at Redactive Media Group, along with experience in public sector sales at Unity Media and various positions at Emap and IHS Jane's. Steve holds qualifications from Kemnal Technology College, along with specialized training in Auto Cad Design from Orpington College.