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Anthi Ioannou is an experienced Interaction Designer at CYENS Centre of Excellence, responsible for leading mixed-method research studies and gathering data from over 100 participants. Previous positions include Digital Account Manager and Marketing and Communications Executive at Convertico Media, where strategies for enhancing clients' online presence and managing marketing budgets were developed. A Business Development Executive at Pafilia, Anthi conducted market research and delivered presentations to potential investors. Additionally, experience as a Programme Officer at the Cyprus University of Technology involved creating marketing strategies for outbound mobility. Educational qualifications include a UX/UI Design certification from Ironhack and advanced degrees in International Tourism and Hospitality Management, Intercultural Communication, and Applied Foreign Languages from various esteemed institutions.